We took MOTO Mini apart, decision by decision — why the background is paper instead of white, why exactly one typeface gets personality, why the vertical kanji appears twice and then stops.
The whole teardown is now a free kit: a 22-page PDF — the annotated teardown, a build-along for Framer's AI Agent (structure pass first, style pass second), the prompt library, and three exercises — plus the Mini remix link.
Free here: https://flowtide10.gumroad.com/l/framer-teardown?utm_source=community
Tested Framer 3.0 against our existing templates (MOTO / MOTO Mini): zero migration, everything opens clean. Wrote up what actually changed for template users — including what the free plan does and doesn't include: https://www.swecflow.com/blog/framer-3-0-templates/
MOTO Mini is out — a free one-page starter cut from our MOTO template.
The editorial hero, a three-product grid, and the footer. Same paper-and-ink system, yours to remix.
https://flowtide10.gumroad.com/l/moto-mini
Most templates don't die from bad taste. They die from well-intentioned customization.
I wrote down the five rules that keep a template alive when you remix it — plus a 10-minute pre-launch checklist before you publish.
https://www.swecflow.com/blog/customize-framer-template-without-breaking-design/
The morning holds the leaf. ASAGIRI is a Japanese tea brand template — full-bleed misty tea fields, a four-step process (pick, steam, roll, steep), and a CMS product shelf for sencha, matcha and hojicha. Editorial serif, vertical kanji, quiet paper tones. Second piece of the swec Japanese collection, after MOTO.
Fermentation, as a design language.
MOTO is a Japanese skincare & beauty brand template — built on koji, rice, water, and patience. Wabi-sabi space, vertical kanji, a warm muted palette, editorial rhythm. CMS product section, fully responsive.
Made for founders who sell ritual, not hype. Yours to remix.